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15 Tips for Engaging Zoom Presentations + Examples

Your next Zoom presentation is a week away. And your mind is racing.

What presentation software should you use?

What if the other attendees can hear your neighbor’s loud music?

Will they find your presentation boring?

Relax and take a deep breath.

You don’t have to figure out the answers to these questions by yourself. This guide will cover everything you need to know about planning and delivering engaging Zoom presentations without stress and anxiety!

After reading this article, you’ll be brimming with confidence and competence on your next Zoom presentation.

Table of contents :

The science behind your Zoom presentation anxiety

• Downloadable Zoom presentation checklist

Part 1: Tips on how to plan and prepare for your Zoom presentation

Part 2: tips during your zoom presentation.

• How to share your Piktochart slide deck on Zoom
• Present with ease on Zoom using Piktochart presentations

Before we get into all the other Zoom presentation tips, perhaps the most important is to deal with your Zoom presentation anxiety. And you’re not alone – anxiety over Zoom presentations is more common than you think . 

A  2021 paper  on why students have difficulties learning during synchronous presentations over Zoom found that 80 percent of the students polled experienced anxiety and trouble focusing during their virtual classes. But what causes this worry? In a peer-reviewed article, Professor Jeremy Bailenson, founding director of the  Stanford Virtual Human Interaction Lab , highlighted the  results of their research  and cited four primary reasons behind Zoom fatigue, stress, and anxiety:

• Your brain interprets excessive amounts of close-up eye contact during video chats as an “intense situation.”
• Like looking at the mirror, you become more critical of yourself as you see yourself on camera.
• Limited movements while you’re chained in your chair and table.
• Video chats require a higher cognitive load than face-to-face presentations. 

“You’ve got to make sure that your head is framed within the center of the video. If you want to show someone that you agree with them, you have to do an exaggerated nod or put your thumbs up. That adds cognitive load as you’re using mental calories in order to communicate,” shares Bailenson.

Finally, you have to consider tech troubles and presentation software fiascos, as well as dealing with the pressure of public speaking.

15 Zoom presentation tips and tricks to help you own the room like a pro

Now that you understand why Zoom presentations give you sweaty palms, let’s go through 15 actionable steps to prepare for the slides.

We created a checklist of the Zoom presentation tips so you can cross off each task.

Prefer video learning instead? Watch the video below.

The success of your Zoom presentation is the result of thoughtful planning and preparation.

Get ready for your online class, product webinar, or job interview on Zoom with the following pre-presentation tips:

1. Decide on the scope of your Zoom presentation

Before presenting on Zoom, ask yourself — what one particular idea or insight would you want your audience to learn from you?

“Defining the scope is the most critical step. What are the boundaries, what are the deliverables, what is the topic that you are covering?”, recommends Linda Parry Murphy , CEO of Product Launchers, Inc.

Trying to cover every subject will only make you more nervous.

Remember the Stanford study earlier about too much cognitive load as one of the reasons behind Zoom presentation anxiety?

Limiting the scope of your presentation can significantly reduce your cognitive load while keeping your audience focused on the key points.

2. Plan for the structure of your online presentation

It’s important to master the sequence and structure of your presentation as part of your preparation. Creating a framework guides the meeting participants so they understand what the data means, why it’s important, and what the implications are in this situation.

A solid structure in place also makes it easier to go back to what you’re saying. As a result, you will feel more confident because you can keep track of your talking points with a quick glance at your outline if you lose your train of thought.

Matt Abrahams, a lecturer in Organizational Behavior and author of Speaking Up Without Freaking Out , recommends the following examples of presentation structures that you can use:

• Past-Present-Future – review a process or share a timeline
• Comparison-Contrast – show the benefits of a certain idea, insight, product, or service
• Cause-Effect – explain the rationale behind a decision
• Problem-Solution-Benefit – motivate or convince your audience
• What?-So What?-Now What? – convince people to do a specific action after your presentation

Another simple presentation structure you can work on is to start with an introduction, the meat of your presentation where you can highlight 3 points, and wrap up with the summary and call-to-action.

3. Prepare your presentation visuals

Plenty of research and evidence shows that including images is more effective in getting your message across than written text or oral communications alone.

For instance, a captivating visual is  four times more effective  in conveying information than words alone. People remember 80 percent of what they see and do, compared to 20 percent through reading and 10 percent through hearing, respectively.

If your goal is to convince your audience during your Zoom presentation, you’ll also be delighted to know that using visuals can help you become more persuasive.

A Wharton School of Business research found that around a third of the audiences they polled felt that presenters who used visuals were more persuasive.

So remember that well-chosen images, even stock photos, can do wonders to augment your slides.

When making visuals for your presentation, use these questions as your guide:

• Is there an icon, illustration, or image that could represent your point in a more meaningful way?
• What types of diagrams , such as a timeline, flowchart, pie chart, arrows, or graphs, will help get your point across to your audience?
• Who are my target audiences? When choosing visuals for my presentation, are there certain cultural taboos or inappropriate humor that I should be aware of?

One more thing – consider using bullet points if you find slides with walls of text. They’ll be easier to digest without taking the focus away from you.

4. Eliminate clutter in your surroundings

Staying in one place with no room to maneuver probably doesn’t spark joy for anyone. KonMari your environment by eliminating clutter on your desk and in the space around you. This means extra keyboards, unused notebooks, pens, food boxes, and books can go.

Eliminating clutter gives your brain the impression that there’s more room for you to move around during your Zoom event.

If the space you’re presenting in makes it difficult to clear off clutter, you could find a plain wall to present against. And if that’s not an option, you can use a clean virtual Zoom background . Keeping your surroundings out of sight means it’s out of mind for you and your audience; one less thing to worry about while presenting.

5. Do a tech prep

Presenting in Zoom while you’re at home or traveling is a technological wonder in itself. But technology can be frustrating at times too.

Spending some time optimizing your Zoom settings by clicking in the toolbar while you’re in a Zoom meeting. Under video settings, you’ll find a few options that can help with the visuals, such as focus assist.

Before your presentation, double-check the following:

• Make sure that your laptop, computer, lighting, headset, webcam, microphone, and internet connection are working. Have backup equipment if possible.
• Familiarize yourself with the Zoom app and other relevant software you’re going to use during the presentation.
• Close unnecessary browsers, applications, or software before the presentation. Turn off your laptop or desktop notifications. The goal is to optimize and speed up the device to have a smooth presentation.
• Prepare a PDF version of your presentation slides and have an extra copy of your presenter notes in case of technical mishaps with your slides. It also makes sense to have a short link to your presentation that you can share with the audience.
• Position your notes in the right spot so you know where to find them while presenting.
• Check Zoom settings and do a quick audio and video check.

6. Rehearse your presentation

After taking care of your surroundings and equipment, the next step is to prepare yourself.

Practicing your Zoom presentation in advance can help boost your confidence. Here are some tips to help you rehearse well for your presentation:

• Screen record yourself. Afterward, check your recorded video for technical issues, your body language, and whether or not your voice is audible or not.
• Practice with a family member or friend who can give feedback on any distracting nonverbal communication habits like too many hand gestures.
• Rehearse in the same room where you’ll be presenting. Use the same lighting, computer setup, and everything.
• Practice speaking to the camera, not your computer screen.

If you’re not used to face-to-face presentations, you could record your presentation and watch it back. I know, I know – it can feel so uncomfortable watching yourself. But a quick analysis will reveal if you use too many hand gestures, that can be distracting, and also if you need to reposition your camera so it shows your upper body while presenting.

The time has come for presentation day! You already know the ins and outs of your presentation, and you’ve practiced your Zoom presentation skills to a T. A couple of checks you can do before you start are:

• Make sure you’re in a quiet area to minimize any potential interruptions.
• Do a test call with a friend to check the internet connection and if you’ll stay connected.

Take note of the following tips and hacks to make your Zoom presentation engaging and anxiety-free during your webinar or talk:

7. Dress the part

Wear clothes that are appropriate for your presentation and audience. It also helps to be more mindful of your accessories and hairstyle. The outfits and accessories you wear during your Zoom meeting will speak volumes about you as a person.

For example, if you’re presenting to your coworkers, wear work clothes. If you’re pitching to a group of angel investors, wearing a tie can help convey that you’re serious and trustworthy. However, this may not be a good idea if you’re presenting to a group that is more open to change and tends to be more relaxed when it comes to conventional standards.

Another benefit of dressing the part is what you wear actually impacts how you think. Wearing formal clothes can improve abstract thinking and give you a broader sense of perspective, which is influential in helping you make better decisions.

8. Ditch the chair

Standing up when presenting in Zoom rather than sitting down helps you become more confident because you’re not hunched down on your chair.

Standing straight with your shoulders back also enables you to breathe easily, making your voice sound more powerful and confident. Finally, it allows you to move more and make explanatory gestures which is a charisma boost.

The more confident you appear in your presentation, the more confident you’re likely to feel.

“When your mind starts to feel more confident and powerful — it starts to see those challenging situations not as threats but as opportunities,” shares Harvard psychologist professor Amy Cuddy.

If you can’t stand up during your presentation, try to sit straight in your chair and back up your camera a little to show your upper body and not just your face.

9. Have a memorable introduction

National best-selling author and founder at Science of People Vanessa Van Edwards specifically recommends opening your presentation with IISSAAQQ to make it more memorable. IISSAAQQ stands for: 

• I cebreaker
• I llustration
• S hort story
• S tatistic or surprising fact
• A nalogy or metaphor

Bonus points if you can weave in humor with some background information with a relevant fact. Research found that more popular talks used humor 12.92 times, whereas less popular talks used humor only 3.92 times on average.

You don’t have to force a joke – humor could just be a play on words or surprising the audience with a funny image or meme that contrasts with a statement. Nothing breaks the ice better than laughter.

10. Look your audience in the eye (or rather your webcam)

Looking your audience in the eye is easier during face-to presentations than Zoom presentations. It can be a little tricky during online meetings because we tend to look at people’s faces on the computer screen. Maintain eye contact by looking into your webcam.

“A good idea is to lower the monitor camera a little so that you don’t have to tilt your head back to gaze up at it. If you can’t help looking at someone’s face on the screen instead of their camera, it helps to move the Zoom window to the part of the screen nearest to the camera so at least you’re looking at approximately the right place when you’re looking at their face,” shares Carol Kinsey Goman , Ph.D., executive coach and international keynote speaker.

You could treat the camera as if you were doing a face-to-face presentation. This way, it’ll be a bit simpler to hold eye contact with your audience when you’re not looking at your notes.

11. Think happy thoughts

Find ways to boost your mood before your presentation. Aside from helping you feel good (which in turn can boost your confidence), you’re also likely to smile often with happy thoughts. 

When you smile at your audience, they will also likely “mirror” your action and think happy thoughts. 

“Mirroring is relevant to our tendency to be empathetic. When I see you smiling, my mirror neurons for smiling fire up, and I get your state of mind right away. I feel it as you feel it. We need that mirroring in order to create a full empathic response to other people,” describes Marco Iacoboni , author of  Mirroring People  and UCLA professor. 

When you’re having a good time and sharing enthusiasm with your audience, they’ll reciprocate through their nonverbal communication. This means fewer folded arms and blank stares and more nodding along and smiles.

12. Delegate the chatbox

Have someone else take care of Zoom chat or manage the waiting room to keep you from being distracted. This person could be the meeting host, a colleague, or someone you trust who has your back during your presentation.

13. Engage your audience

A boring presentation is when there’s no interaction, and you’re being spoken at (hello, university lectures). You’ll be able to tell from everyone’s body language in the meeting room.

Make your presentation a two-way street. Here are some ways to encourage interaction and participation amongst your audience during your Zoom meetings:

• Ask questions. For example, if you’re presenting a team productivity software in Zoom, ask your audience about their top productivity problems at work. You can also use this time as an opportunity to transition to your next presentation slide.
• If you have a small audience, remember each person’s name and address them using their first names.
• Use visuals like illustrations, infographics, or a short video clip in your slide show. Tool recommendation : Use Piktochart Video to transform a long video into short clips.
• Use interactive quizzes while presenting online to change the pace and keep your audience engaged.

14. Talk like a human and avoid too much jargon

Alright, what does talking like a human mean in Zoom presentations?

For a start, avoid talking too much jargon and corporate speak. It makes you more relatable, keep your audience’s attention longer because your points will be easier to understand, and also helps you stand out from other presenters.

Just because you’re presenting in virtual meetings doesn’t mean you’re not talking to people. The only difference is you’re sharing your presentation in front of your camera instead of in front of the lecture room.

Next, improve your visual storytelling skills . Your presentation will be more memorable if you briefly share a story and pair it with visuals. Sign up for our free visual storytelling course . Check out the teaser video below.

15. Slow down

When you’re anxious and not too confident about your Zoom presentation, you’ll tend to speak fast, which in turn will make you more nervous. It’s a vicious cycle.

When presenting in Zoom, be mindful of your pace. Slowing down will not only take the edge off your nerves but also make you appear more confident.

Don’t be scared of pauses or gaps between your statements. Sometimes, you might need a sip of water to hydrate your throat. Other times, you could use the pauses as extra emphasis to drive key points.

Slowing down and changing up your talking pace will help you deliver an impactful presentation because you’ll have more control and be better able to drive the point home.

5 presentation examples and templates

To make presenting your Zoom presentation easy, here are some presentation templates and examples for inspiration.

Quarterly finance update

Have a big meeting coming up where you need to share sales performance and revenue figures? We’ve got you covered with this template.

It’s equipped with graphs where you can easily drop your revenue figures in and share performance with customizable graphs. There are also template slides for customer feedback and if your team is planning to introduce new processes.

Marketing strategy plan template

This marketing strategy slide deck is perfect if you’re onboarding a new client and want to walk them through your research, analysis, and proposed actions.

Group project

Presenting your collaborative project in a Zoom meeting to your classmates? Take the worry off so you can focus on sharing the results by using this science group project template .

Despite the name, you can use it for any kind of school or university project because the structure works for any type of research presentation. The template has slides for:

• Group introduction
• Your hypothesis/basis for the project
• Your theory
• How you tested the theory
• Key takeaways

Buyer persona template

The customer buying journey is always evolving, and you might need to present a case study to leadership or your team on recent findings. Our template makes it simple to share your customer’s story, as the template has slides for:

• The customer profile
• Motivations/goals
• Personal insights
• Responsibilities

Team update in the all-hands meeting

It’s common for managers, or project leads to update the company with their results in company meetings. In these cases, you might just need a single slide to share your progress.

This work breakdown structure template does the job, giving you space to share what your team’s objectives were, what the key results were, who was involved, and what the shipping date was for these goals.

How to share your Piktochart slide deck on Zoom 

Step 1 : On the Piktochart editor, click Share to get the link to your presentation. 

By default, your presentation is not publicly visible.

Step 2 : Copy and paste the link into your browser bar. Then, click the Show Presentation button. This will launch in fullscreen presentation mode, and now you’re ready to shine. 

Step 3: Click Share Screen on your Zoom account and choose the browser with the Piktochart link.

For a visual demonstration, watch the short tutorial below with detailed instructions.

Ready to deliver your presentation? 

That’s it for our Zoom presentation tips; now over to you.

You have a brilliant idea or insight to present, and you need to share them with your audience in your next Zoom presentation. It’s high time you nail it with the virtual presentation tips we outlined in this guide. 

Take Piktochart for a test drive  today and create your next presentation slide minus the stress using our free presentation maker .

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11 Essential Tips for Presenting on Zoom

January 24, 2022 - Dom Barnard

A boss unwittingly disguised as a potato during Zoom meetings, cries of “you’re on mute!” and guest appearances by kids and pets, are among the hilarious anecdotes attached to this hugely popular app.

However, it becomes serious when you need to make a good impression in a virtual meeting, job interview or presentation.

Zoom became a massively popular communications tool for business, education and social meetings during the Pandemic. In 2020, there were  485 million Zoom downloads , which is 30 times more than the year before!

Of course, some of the top Zoom presentations tips apply equally well to in-person or online delivery. Such as establishing your end goals, preparing a flowing framework and strong content, then practising your speech more than once. However, there are particular advantages and disadvantages to Zoom, to get the right results for presenting online.

These Zoom presentation tips will help grow your competence, confidence and success.

1. Put some trousers on!

One of the great things about Zoom presentations is there is a degree of informality and comfort.

You can dress just your top half smartly, have a hot beverage just off-screen, and do your best public speaking in familiar surroundings.

One of the worst things about Zoom presentations is …there is a degree of informality and comfort!

You can find yourself easily distracted, lacking in focus and slower in your responses.

The best way to present well on Zoom – when the stakes are high – is to create a wholly business-like environment and attitude. Use a space in your home or field location that’s as bland and clinical as possible, with no potential noise disturbance. Dress smartly from head to toe to create the best mindset.

Site your technology in front of you and imagine it’s a lectern and a set of multi-media tools in a meeting room or lecture theatre.

2. Use the superpower of data

While you’re using technology to communicate or collaborate, it’s common sense to optimise ways to enhance your presentations.

As part of your extensive preparation for important Zoom meetings, consider what documents, images and graphics to share, to add credibility and professionalism to your pitch. Or, simply to hold the attention of a Zoom audience from start to finish.

Familiarise yourself with the Share Screen option on Zoom, and the best ways of displaying videos during a Zoom call, including advanced share methods for online presentations.

There are good Zoom share screen tips here, including how to add a video to presentations on Zoom.

Zoom presentations with visual content are  43% more persuasive . Also, 90% of the information we process comes from visual input. So your Zoom presentation materials could be what gets you that job, funding or agreement.

3. Non-verbal communications tips for Zoom

Don’t assume that online presentations release you from many of the body language pitfalls and best practices. The opposite is true, as you need to focus on non-verbal cues even more.

If you deliver your Zoom presentation in a rigid, static and clinical way, you are missing out on some of the best ways to be successful in communications.

People respond to people. Effective communication requires warmth, authenticity and establishing a strong personal connection with your audience. Being robotic when presenting online won’t help you to succeed.

If this is an intense online meeting, then showing empathy can also increase the engagement and openness you achieve.

How do you communicate non-verbally on Zoom?

Without going over the top, be purposeful and slightly exaggerated in your body language. Sit straight and lean subtly towards the screen. Never away from it and certainly no slumping, crossed arms or chin/elbow leaning!

Smile, nod and keep strong eye contact, including showing your attention passing from person to person across a split-screen. Use hand gestures and show subtle movement in your upper body to add emphasis to key points.

4. Verbal communications skills

Zoom presentations also make it too easy to slip into a monotone voice or race through a presentation. You may even find the process of talking to technology – not live people – causes you to ramble, or get lost in your ad-libs or Q&A responses.

Make sure you articulate clearly, add emphasis when needed, and generally modify your tone regularly but logically.

Don’t be afraid to leave small pauses to drive a point home, or to take a deep breath while you construct your next point. If you look directly at the screen and hold eye contact, this ‘white space’ is perfectly acceptable.

5. Is everyone listening?

One of the most important presentation skills, in general, is reading the room. Is your potential boss or buyer looking bored? Are the panel of decision-makers getting confused? In contentious presentations, being able to spot your biggest dissenter from their non-verbal communication can help you shift your focus to winning them over.

It’s challenging to gain that sort of body language intel from online meetings. So, the best Zoom presentations compensate for that.

It can be as simple as adding more direct questions to your content and literally pausing regularly to ask your audience about queries or concerns. Make your questions open-ended, not a yes or no response.

“Let’s take a minute. What else do you need to know about that part of my presentation?”

Also, keep Zoom presentations succinct, flowing and animated. Your audience will drift away subconsciously if your delivery is pedestrian or you talk for too long without involving them.

Remember, attention spans are even shorter on technology!

Practice your video presentation and get feedback on your performance with  VirtualSpeech .

6. Opening Zoom presentations with pizazz

No, this doesn’t refer to grabbing your audience’s attention with a juggling trick or wearing your most colourful or glamourous finery.

How you start a Zoom presentation sets the tone. If you instantly engage their interest with a compelling opening, the attention and engagement last.

This should primarily be 100% clarity on the purpose of your presentation and the desired outcome. As well as establishing your credibility and methods to achieve the end goal.

Vague introductions and slowly revealing your key points drains your time and your audience’s attention.

What makes a good opening for Zoom presentations?

7. Icebreakers

You can’t shake their hand, but you can issue a quick, warm greeting and a short, relevant fact about yourself that helps them to warm to you.

8. Storytelling techniques

These work for a myriad of business communication tasks. Give a short (that word again) anecdote or illustration, to give context to your Zoom presentation. That could be about you, your product or the outcome you are requesting, for example.

9. Meaningful quotes in presentations

“The single biggest problem in communication is the illusion that it has taken place.” – George Bernard Shaw.

Good quotes can work!

10. High impact fact

Another great opening for Zoom presentations is a little known fact or ‘behind the scenes’ secret that grabs attention. Did you know,  one-third of adults still sleep with a ‘comforter’  like a soft toy or blanket? (Not relevant to many presentations but it’s a memorable statistic that caught OUR attention.)

Wake your audience up with something they want to remember – and share with others – and they will be alert and ready to listen.

11. End Zoom presentations correctly

One last piece of advice on Zoom presentations. Don’t get so relieved when you get to the end, that you forget your call to action.

All communication should include an invitation of some kind, in clear language. What would you like your audience to do, now your Zoom time is over? Tell them that and thank them for your attention, with one last warm smile.